BENISA is an event management agency, I specialize in pharmaceutical meetings (scientific based meetings) but the agency will be targeting all types of events (international, corporate, pharmaceutical, oil & gas, etc). Benisa is a virtual company but the owner is based in Texas, USA. (the site will be benisa.org once active)
Ideas & concepts
I like fun colors and a modern look but the logo has to remain classy as the services will be offered to executives in the Biotech, Oil & gas industries. I am thinking on just using fonts and a nice background Vs adding images, unless they are background images that are barely noticeable. The logo should be easy to use in the company website as well as printed business cards and a logo for email signatures.