Branding 101 | 4 Types of Logo Designs for Your Company

A logo is defined by what a brand wishes to impart to its customers. It’s used to present a company’s entire manifesto through the formality of its font size to the uniqueness of its visuals. By using a compact visual that can be plastered to anything from their product packages to their social media platforms, brands make use of logos to convey their purpose, tone, and service.

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