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The Best Types of Branded Promotion for Your Business

An ongoing task for your business is creating name recognition. Throughout the life of your company, you’ll often turn to branded promotion and opportunities to showcase who you are and what you stand for. 

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Logo Tips

How to Design a Logo for Multiple Uses

A logo functions as your brand’s face, showcasing your personality and positive qualities. Every aspect of the emblem makes an impression on users, from the colors to the font type. Most companies utilize a logo across a huge range of mediums. If you want your design to stand out, it must look as good on a billboard as it does on a website. 

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Branding

Minimalism in Logo Design Is Such a Hot Trend

Clean is in, and it’s not going anywhere. In the last few years, consumers have witnessed a change in many brands. From elaborate and cheeky logos, many brands switched to a simple, clean, and easily recognizable logo.

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Branding

Tips for Preparing Your Logo for Business Card Design

While we’ve already talked about how to choose the best logo design for your brand, there is still more work that needs to be done. Aside from using your logo for your brand, you also have to make sure that you seamlessly integrate it into all your business-related material. And while this usually isn’t difficult, things can get a little tricky when it comes to business cards.

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Branding

Trademarking Your Logo and Why It’s Important

No business can be successful without establishing an identity in the market! Identity is everything—having a face or symbol that consumers can remember is crucial to impacting your company’s perception and leaving an imprint in your target audience’s hearts and minds.

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Branding

3 Key Elements of Business Branding

Business branding is a succinct summation of a brand’s purpose, values, and vision expressed through visuals. It’s more than just graphic design; it’s about delivering a specific and important message to a worldwide audience.

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Branding Logo Tips

Psychological Effects of Brand Logos

Take a moment to think of the iconic brands you know, and brands like Apple and Starbucks will likely pop up in your head. Now, notice that when you start to draw more focus into their names, there’s a picture in your head that allows you to recognize them fully, and this is their logo. 

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Branding

3 Effective Strategies to Boost Your Social Media Branding

Social media branding is one of the most effective ways to boost your brand’s visibility and awareness. After all, appealing imagery and colors is a quick and easy way to grab your audience’s attention long enough to read your message and be curious about your product or service. Consistently delivering this experience is one of the social media branding principles, which can do wonders for generating website traffic and improving sales.